Saturday, May 2, 2015

What Simultaneous Pacquiao-Mayweather Battle Airing will do to TV Networks

Streets are starting to seem like it's a shooting day for The Walking Dead in the country. Cable networks are earning big like it's a blockbuster film. And for the first time, three major TV networks in the Philippines are getting ready for the simultaneous airing of The Greatest Battle: Pacquiao-Mayweather fight. As they have agreed to air it as one, what have we to expect from this as an outcome? Let's give you a straight-to-the-point answer.

A few days from now, results from AGB Nielsen and Kantar ratings will come out and we will all see this order:

2. GMA 7
3. TV5

You read it right. That's what a simulatenous airing will show us-- the reality of viewership in the Philippines.

We bet our cards on that.

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