GMA Network's Recent Decision is to Let The Losing Begin

This entry is for two things: to weigh in the decision of the network to launch a new soap opera tonight and to revisit the delay of Starstruck's return via its 6th season.

GMA Network makes a hugely wrong move yet again. With Forevermore approaching its last three weeks starting tonight, a new soap opera will not capture a good amount of viewership since the phenomenon is still on.

Maybe the big bulls from GMA Entertainment department are thinking that Let The Love Begin can gain momentum already in preparation for the end of Forevermore in three weeks. They better think again. Because in three weeks time, a more highly anticipated soap opera is launching to take most of the teenagers and the working professionals from viewership. We can promise you that Pangako Sayo remake featuring the country's hottest tandem KathNiel will rule their primetime airwaves.

As one blogger wrote:

With everything set, expect a smooth transition from the unexpectedly successful LizQuen pairing to the well-established KathNiel duo. Three weeks from now, a changing of the guard is in order on Primetime Bida’s third slot.

So it's basically a pit. To make Let The Love Begin start tonight is like letting the losing begin. And the Kapuso network is about to see a bad result of a very bad decision. We are about to see them fall into one of their deepest pits.

Why not Starstruck???
That's the bigger question. Why launch Let The Love Begin with two of the network's most promising stars when you know that they'll be overtaken surely by a stable tandem? Isn't that a waste of time and money for developing the image of GabRu?

Why not Starstruck when millions of Filipinos have been excitedly waiting for this one? Add the fact that it's Rico Gutierrez who's directing the live episode, this one will certainly become phenomenal like the first season which crowned Mark Herras and Jennylyn Mercado with instant stardom.

Why not Starstruck?


Good luck to GMA Network tonight as they launch Let the Love Begin. Just be prepared to face brutal facts in the coming days.